Transparency Pledge: In my experience, one of the hardest things about running your own business is setting fair prices, because it’s not self-evident what makes a price “fair“. For that reason, I’m pledging to be open and transparent with you at all times so that you know where the money’s going, and what the root value is for our products.
Price Breakdown – Wandering Bean Subscription:
The following is a breakdown of the costs of the initial pilot project, October 2019 – April 2020. The costs vary a lot each month depending on where i’m at, and whether or not I’m able to get Wholesale pricing (wholesale isn’t a thing in all countries).
|$18.25||Average Cost of Goods Sold ($/lb of Roasted Coffee and Packaging)|
|+$2.00||Average Cost of Extras (gifts, stickers, chocolate, etc.)|
|+$7.75||Average Shipping via USPS (much more for international)|
|+$7.00||Average Gross Profit (to cover overhead and labor costs)|
|=$35.00||Price of Subscription|